2024 University Brand Index
Best college brands
by school type
Access your custom dashboard (for colleges)
Universities can get free access to their data on CollegeVine by creating an account.
The brand index helps you:
- Understand the strength of different university brands with students & parents
- See the top university brands
in different parts of the country - Discover the top university brands for specific student segments
Top public college brands 2024
The strongest public college brands according to students and parents in the US
Top private college brands 2024
The strongest private college brands according to students and parents in the US
Top HBCU brands 2024
The strongest HBCU college brands according to students and parents in the US
Top liberal arts college brands 2024
The strongest liberal arts college brands according to students and parents in the US
How the brand index is built
College Brand Index is the first benchmark of its kind.
It combines multiple quantitative and qualitative measures of brand perception into a single variable that can be tracked over time.
- Reach among students and parents on CollegeVine
- Student and parent brand sentiment and reviews
- Daily student and parent engagement
- All metrics normalized based on first-year enrollment
Read the methodology document
FAQ
Why do students join the CollegeVine network?
Students come to CollegeVine for many reasons – to calculate their chances, learn how to get in to the best college for them – and to meet admissions officers. They craft detailed profiles to show off their accomplishments and personality.
Every student joins in order to be recruited, and selects no more than twenty schools for their school list.
How many students are there?
2.4 million students and counting are on CollegeVine. They represent every U.S. state, and nearly every country, and come from all backgrounds.
Which other universities are on CollegeVine?
400+ colleges and universities use CollegeVine.
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