Understand the strength of different university brands with students and parents
See the top university brands in different parts of the country
Discover the top university brands for specific student segments
Top colleges – overall Brand Index ranking
1. Massachusetts Institute of Technology | MIT
2. Brown University
3. California Institute of Technology | Caltech
4. Stanford University
Read the methodology behind University Brand Index.
How the brand index is built
College Brand Index is the first benchmark of its kind.
It combines multiple quantitative and qualitative measures of brand perception into a single variable that can be tracked over time.
- Reach among students and parents on CollegeVine
- Student and parent brand sentiment and reviews
- Daily student and parent engagement
- All metrics normalized based on first-year enrollment
Read the methodology document
Top colleges
Overall brand index ranking
The strongest college brands according to students and parents in the U.S.
Learn about our methodology here
Reach: Total brand awareness with students and parents on CollegeVine, adjusted for the size of the school.
Engagement: Student and parent engagement with a school's profile page on CollegeVine.
Student Satisfaction: How likely currently enrolled students and parents are to recommend an institution to a friend.
![logo-1-Illinois Tech](https://go.collegevine.com/hs-fs/hubfs/logo-1-Illinois%20Tech.png?width=308&height=180&name=logo-1-Illinois%20Tech.png)
![logo-2 loyno](https://go.collegevine.com/hs-fs/hubfs/logo-2%20loyno.png?width=172&height=180&name=logo-2%20loyno.png)
![logo-3-unm](https://go.collegevine.com/hs-fs/hubfs/logo-3-unm.png?width=350&height=180&name=logo-3-unm.png)
![logo-4 bard college at simons rock](https://go.collegevine.com/hs-fs/hubfs/logo-4%20bard%20college%20at%20simons%20rock.png?width=350&height=180&name=logo-4%20bard%20college%20at%20simons%20rock.png)
![logo-5 ASU](https://go.collegevine.com/hs-fs/hubfs/logo-5%20ASU.png?width=184&height=180&name=logo-5%20ASU.png)
![logo-6 Depauw U](https://go.collegevine.com/hs-fs/hubfs/logo-6%20Depauw%20U.png?width=384&height=180&name=logo-6%20Depauw%20U.png)
![logo-7 Marquette](https://go.collegevine.com/hs-fs/hubfs/logo-7%20Marquette.png?width=384&height=180&name=logo-7%20Marquette.png)
![logo-8 University of Tampa-1](https://go.collegevine.com/hs-fs/hubfs/logo-8%20University%20of%20Tampa-1.png?width=326&height=180&name=logo-8%20University%20of%20Tampa-1.png)
![logo-9 University of Utah-1](https://go.collegevine.com/hs-fs/hubfs/logo-9%20University%20of%20Utah-1.png?width=286&height=180&name=logo-9%20University%20of%20Utah-1.png)
![logo-10 UND](https://go.collegevine.com/hs-fs/hubfs/logo-10%20UND.png?width=218&height=180&name=logo-10%20UND.png)
![logo-11 WNE](https://go.collegevine.com/hs-fs/hubfs/logo-11%20WNE.png?width=394&height=180&name=logo-11%20WNE.png)
![logo-12 Norwich](https://go.collegevine.com/hs-fs/hubfs/logo-12%20Norwich.png?width=344&height=180&name=logo-12%20Norwich.png)
![logo-13 Columbia College Chicago](https://go.collegevine.com/hs-fs/hubfs/logo-13%20Columbia%20College%20Chicago.png?width=246&height=180&name=logo-13%20Columbia%20College%20Chicago.png)
![logo-14 Bucknell](https://go.collegevine.com/hs-fs/hubfs/logo-14%20Bucknell.png?width=222&height=180&name=logo-14%20Bucknell.png)
![logo-15 Cal Northstate-1](https://go.collegevine.com/hs-fs/hubfs/logo-15%20Cal%20Northstate-1.png?width=222&height=180&name=logo-15%20Cal%20Northstate-1.png)
![logo-16 Drew U](https://go.collegevine.com/hs-fs/hubfs/logo-16%20Drew%20U.png?width=252&height=180&name=logo-16%20Drew%20U.png)
![logo-17 Franklin and Marshall](https://go.collegevine.com/hs-fs/hubfs/logo-17%20Franklin%20and%20Marshall.png?width=364&height=180&name=logo-17%20Franklin%20and%20Marshall.png)
FAQ
Why do students join the CollegeVine network?
Students come to CollegeVine for many reasons – to calculate their chances, learn how to get in to the best college for them – and to meet admissions officers. They craft detailed profiles to show off their accomplishments and personality.
Every student joins in order to be recruited, and selects no more than twenty schools for their school list.
How many students are there?
2.4 million students and counting are on CollegeVine. They represent every U.S. state, and nearly every country, and come from all backgrounds.
Which other universities are on CollegeVine?
400+ colleges and universities use CollegeVine.
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