The Weekly VineDown: Measuring (and Improving) Institutional Brand
[VIDEO] This week, I welcomed CollegeVine co-founder Vinay Bhaskara to discuss our latest innovation: the CollegeVine Brand Index. Leveraging...
[VIDEO] In this week's VineDown, Emily Smith chatted with two veteran recruitment marketing pros about one of the most venerable and sometimes misused recruitment marketing channels: email. Emily was joined by Joe Bellavance and Roger Jones to pick their brains about their past experience with email as a channel for recruitment marketing
Despite many early predictions of the demise of email as a channel, it can still be a viable platform to reach students and parents who are researching higher education options.
Emily also showed a quick demo of CollegeVine's Email Content Optimizer, one of the tools CollegeVine has developed to help you check the performance of email campaigns as you move into the second half of this recruitment cycle.
[VIDEO] This week, I welcomed CollegeVine co-founder Vinay Bhaskara to discuss our latest innovation: the CollegeVine Brand Index. Leveraging...
[VIDEO] This week, CollegeVine's own Jason McNair-Faulk, joined host Emily Smith to chat about admissions and recruitment travel. Jason is a former...
[VIDEO] This week, Emily Smith and Jason McNair-Faulk kicked off the first in a series of professional development chats.This series will take a look...